ALFA Filings
Every announcement, straight from the exchange
Every Allied Blenders & Distillers product launch announcement on NSE and BSE, newest first, each with its own page.
Time
3 announcements
ABD launched 'The Indian Edit', a premium whisky targeting the domestic market. The product is a blend of Indian malt/grain spirits with fine Scotch malts, available in multiple formats.
Allied Blenders and Distillers Limited has relaunched its Officer's Choice Blue whisky with premium packaging and a refreshed identity. The rollout begins in Uttar Pradesh and Maharashtra.
Allied Blenders & Distillers' subsidiary, ABD Maestro, has launched ZOYA PINK Mix Berries Gin in Maharashtra at ₹2,500. This small-batch extension targets India’s growing premium spirits market and flavour-forward consumer preferences. The launch strengthens the ZOYA portfolio, which already includes Watermelon and Espresso variants, following its established presence in key Indian and international markets.