| Revenue growth | 5% YoY |
|---|---|
| Margins | Gross Margin stable at 61.6%; EBITDA Margin compressed to 21.2%. |
| Demand visibility | Uneven near-term demand due to global uncertainty. |
| Management confidence | High on MUFTI 2.0 transformation long-term. |
Growth
Revenue grew 5% YoY; Gross Profit up 5% to ₹77.2 Cr with 61.6% margin. PAT dropped to ₹2.3 Cr.
Outlook
Guidance for 8-10% revenue spend on brand-building through FY27; focus on higher-productivity experience-led stores.
Risks
Softness in discretionary spending and uncertain global environment; high marketing costs impacting short-term profitability.
Last quarter's promises, checked
Delivered
- Guided 8-10% ad spend → delivered 8.5% (= BEAT)
- Guided ~20 store closures → delivered 7 in Q1 (= BEAT)
- Guided stable Gross Margins 56-58% → delivered 61.6% (= BEAT)
Partly delivered
- Guided flat store count (20 open/20 close) → 5 opened vs 7 closed (= PARTIAL)
Missed
- Guided mid-single-digit SSSG → delivered flattish/soft results (= MISS)
Investor Presentation filed with BSE, NSE: MUFTI. Summary written with AI assistance from the document.
Credo Brands Marketing Ltd: key numbers
- Share price
- ₹81.16
- Market cap
- ₹530.7 Cr
- Revenue (annual)
- ₹592.1 Cr
- Net profit (annual)
- ₹47.42 Cr
- P/E (TTM)
- 10.2×Sector 66.2×
- Promoter holding
- 54.99%+0.00% QoQ
- FII holding
- 0.51%Current quarter
Reference market data from a third-party provider, updated daily. Not a valuation or a recommendation.
More from Credo Brands Marketing Ltd
All →Credo Brands Marketing Earnings Call Transcript: Key Takeaways
Credo Brands (Mufti) delivered its highest quarterly revenue but remains cautious due to macroeconomic inflationary pressures.
- Call
- Guides 10% growth
Credo Brands Marketing Results Update
Credo Brands released H1 FY27 highlights showing revenue up 11% to Rs. 315 crore and PAT up 18%. The company remains debt-free.
Credo Brands Marketing Investor Presentation: Key Takeaways
H1 FY27 revenue Rs 314.6 cr (+11%); record Q2 revenue Rs 189.3 cr (+16%). H1 PAT Rs 29.6 cr (+18%). Debt-free; Mufti 2.0 premiumisation drives strategy.
Credo Brands Marketing Q2 FY27 Results: Net Profit ₹27.2 Cr, Up 43.9% YoY
Credo Brands (Mufti) reported Q2 FY27 revenue from operations of Rs 1,893.01 million and net profit of Rs 272.47 million for the quarter ended September 2026. The results are unaudited, with a limited review report from MSKC & Associates.
- Key figure
- Net profit ₹27.2 Cr · +43.9% YoY
Credo Brands Marketing Board Meeting Date
Credo Brands Marketing informed BSE of a board meeting on 04 November 2026 to consider unaudited standalone half-yearly results for the period ended September 2026. The trading window closes from 01 October to 06 November 2026.
Credo Brands Marketing Other Announcement
Credo Brands Marketing Ltd has filed its quarterly shareholding pattern for the period ended September 30, 2026, as per regulatory requirements.